Art 416 Advanced Graphic Design

ART416 Syllabus 2016

Tuesday/Thursday 9-noon

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Week 1: Introduction

Thursday, August 25

Introduction: Syllabus, Projects overview. Introduction of first assignment, billboard. Meet with client.

Hey Whipple book

Reading Assignment: Chapters 1-6, “Hey Whipple…” Luke Sullivan text.

Charmin Ad Videos:

Week 2: Advertising

Tuesday, August 30:

Lecture: Share billboard photos.
Discussion questions from reading given.

Thursday, Sept. 1

Art & Copy movie. Work on billboard.

Week 3: Advertising

Tuesday, September 6

Discussion questions from reading due at beginning of class.
Work on Billboards.

Thursday, September 8

Finish Billboards progress critique

Week 4: Advertising/Posters

Tuesday September 13

Lesson 2:  Get out and vote posters

Thursday, September 15

social protest posters lecture Bob Schweitzer 10 a.m. Maslow Gallery

Week 5: Posters

Tuesday, September 20

client critique

Thursday, September 22

Get Out and vote poster crit at 9 a.m.

Week 6:

Tuesday, September 27

partisan posters part 2

Thursday, September 29



Week 7: Ad campaign

Tuesday, October 4

Crit of partisan posters

Project 3: Introduction of Copyright Ad Campaign assignment. Client brief. Keywords. Team assignments.

Begin research.

Copyright Info

Thursday, October 6

ad campaign

ad campaign; Client brief due; 20 key words and tagline due. Review Thumbnails and roughs.

Week 7: Ad campaign

Tuesday, October 11

hang posters?

Thursday, October 13

hang posters?

Week 8: Ad campaign

Tuesday, October 18

Fall Break, no class

Thursday, October 20

Crit for ad campaign

Assignment 4: Surtex pattern competition

Week 9: Stamp

Tuesday, October 25


Thursday, October 27


Portfolio tips for Senior Review

Week 10:

Tuesday, November 1


Thursday, November 3

patterns; revise designs to finalize for printing and mounting

Week 11:

Tuesday, November 8

patterns review

Thursday, November 10


Week 12: 

Tuesday, November 15

pattern crit

finals will be mounted first class next semester

Assignment 5: commemorative stamps

Thursday, November 17


Week 13: Thanksgiving week

Tuesday, November 23


November 24 Thanksgiving break. No class.

Week 14:

Tuesday, November 29


Thursday, December 1

finish, stamps Crit
final project: quick panel book


Week 15: Last week

Tuesday Dec. 6,


Thursday Dec. 8
Final exam day. Turn in book