Create a shopping bag for a fictitious store of your choice. Determine the demographics for the store’s customers and design a bag that appeals to them. The colors, typography, imagery and materials used for the bag should all reflect the store’s brand or “personality.” The size of the bag should be determined by the type of product the store sells. Consider reusable bags that will reduce the impact of your design on the trash stream.
Optional: You may design your bag to fit the specs of this competition: